2K Games has welcomed a seasoned producer from the creators of Apex Legends to lead the development team at their internal studio, which is currently developing the upcoming over-the-shoulder roguelike extraction-shooter known as this innovative game.
Leadership Change Comes After Lukewarm Reception
Brinkman assumes the leadership position at the development studio following the departure of former leader Michael Condrey, who was reportedly let go due to the game's disappointing unveiling last fall.
Recently, 2K president David Ismailer informed employees about this decision through an internal memo, which stressed that early feedback sessions had shown the requirement for a clearer vision.
Ismailer noted that the team is now overhauling the project with a renewed approach, aiming to address community desires.
A Pattern of Strategic Hires
This announcement mirrors a similar move taken by the publisher in the summer, when they hired Rod Fergusson from Blizzard to work on the BioShock development group.
Below is the full content from Ismailer's memo:
Team—
I understand you all just wrapped up your gathering - I hope you’re as excited as I am with the recent updates. Previously I shared you all a update, I expressed the following: “I am confident in this team. You all are some of the most driven and creative developers we have had the pleasure to collaborate with - and we’re eager for that collaboration to endure.”
Given your hard work and adaptability, particularly over the last year, you consistently demonstrate that.
The gamer responses from last autumn’s the game testing phase was enlightening. It confirmed the appeal of a roguelike shooter but indicated we still had refinements needed. It highlighted the requirement for a more distinct vision.
It has been motivating to see how far you’ve come. You embraced the feedback to heart and revamped the title with a revitalized goal - one that’s positioned to achieve its promise to our audience.
The trust in this project grows every day. To boost the outstanding development you’ve made, I’m excited to welcome Ben Brinkman as the new Director of 31st Union. After a period of conversations, he comes aboard us on next week.
His management and background in the PVP shooter genre is vast, having spent the recent years creating and overseeing some of the most popular titles in the industry, including the acclaimed shooter, and lately, Apex Legends.
Let’s together in receiving him soon. We are all eager to persist observing the evolution of Project ETHOS in the weeks to come.
David
Background of the New Leader
Brinkman presently serves in the position of senior developer and production lead at Respawn Entertainment for Apex Legends. Brinkman previously worked at major gaming companies in multiple development positions on the iconic franchise series, and, prior to that, had periods at 2K and Electronic Arts.
Game Details and Concept
The upcoming game was unveiled in October 2024 in conjunction with a community playtest. Then, 31st Union portrayed the title as a "free-to-play, 3rd-person action-packed experience and an thrilling advancement on the style."
"Create your ideal gameplay session—or face defeat—in this engaging over-the-shoulder adventure! Customize your character in real-time to match your preferred approach," the description explains. "Take on the opponents with unique powers, stakes, and challenges that change every session. Do you withdraw carefully with your hard-earned loot? Alternatively go big, gamble everything, and trust your team can secure victory? The option is up to you."
Project Ethos does not have an confirmed debut schedule or platforms, but enthusiasts can look forward to further news as creation advances.